Bedrooms & More Unveils New Logo

Bedrooms & More unveils new logo on October 15th, 2018, in preparation for the November Grand opening of the company’s new 24,000 square foot flagship store in Seattle. Using a familiar street sign icon with fresh green & black colors, the new logo introduces the company’s new building, a line of organic and natural products, luxurious home furnishings, and confirms the company’s values and commitment to the local community.

“We’ve created a logo that honors our history in the community and represents what Bedrooms & More stands for,” said Owner and founder Jeff Garfield. “It reflects our commitment to improving the lives of our customers by providing durable, earth-friendly products for the home.”

Bedrooms & More has been a leader in the mattress and bedding industry for decades, committed to ethically sourcing organic and natural bedding and furnishings with integrity; always striving to provide unmatched service.

The new logo design was created by in-house graphic designer Brooke Moody, to be the new visual representation of Bedroom’s & More, a company that’s both evolving and modern. According to Moody,

The best company logos are instantly recognizable and memorable; simplicity in design and impression was the goal. “The current logo has been in use for about 20 years and as the completion of the new flagship store draws near, we saw this as a great opportunity to give a fresh feel to the whole Bedrooms & More brand. We wanted our branding to have a clean and more modern feel; while still telling our story as local and family owned” said Moody.

The Garfield’s hope the new logo maintains a consistent feel with the original store (now home to our Clearance Outlet) located at 300 NE 45th street (only a 100 feet away from the new building). “The name Bedrooms & More clearly states who we are and what we do. We want the new logo to communicate that our products are essential, reliable, organically and ethically sourced. Above all else, people should infer that we are friendly and customer oriented.” We feel the logo stays true to our roots as Bedrooms & More starts a new chapter as we expand the business with a new store and more products to offer our community and longtime clients,” said Garfield.